Content. Brands. Growth.

Content. Brands. Growth.

Riyadh-based creative direction, content production, and marketing systems for ambitious brands.

Riyadh-based creative direction, content production, and marketing systems for ambitious brands.

Got a project? Tell us what you are building and what it has to achieve.

Start a Project

Work in production, design or content? Our network is open.

Join Our Creative Network

Who we are

One group. One owner for the work.

One group. One owner for the work.

AURA GROUP is a creative and marketing group based in Riyadh. We take on creative direction, content production, branding, campaigns and the marketing systems that sit behind them — and we keep one point of ownership across all of it, so a brief never has to be explained twice.

We are a core team in Riyadh working with a coordinated network of specialist freelancers: directors, photographers, editors, designers, developers. That is a deliberate structure, not a shortcut. It means we assign the right specialist to a project instead of the person who happens to be free, and you deal with one team throughout.

Our group brands

Brands we own, and brands we serve.

Brands we own, and brands we serve.

AURA GROUP operates its own brands across automotive, retail, food and beverage, and manufacturing. We use them to test our own systems before we put them in front of a client. Brands we serve as an agency are shown separately in our work — we do not present clients as though we own them.

AURA GROUP operates its own brands across automotive, retail, food and beverage, and manufacturing. We use them to test our own systems before we put them in front of a client. Brands we serve as an agency are shown separately in our work — we do not present clients as though we own them.

AURA GROUP operates its own brands across automotive, retail, food and beverage, and manufacturing. We use them to test our own systems before we put them in front of a client. Brands we serve as an agency are shown separately in our work — we do not present clients as though we own them.

01

Premium automotive

New-vehicle retail: launch content, showroom and campaign work.

02

Certified pre-owned

A different buyer and a different proof burden to a new-car brand.

03

Luxury goods

Where the photography does most of the selling.

04

Food & beverage

High-frequency content against a fast product calendar.

05

Manufacturing

B2B, long cycles, and a buyer who reads the spec sheet.

06

Specialty retail

Store-level marketing that has to work on a weekly rhythm.

Selected work

Work we have put our name on.

Work we have put our name on.

Work we have put our name on.

Seasonal campaign

2022

Riyadh Season 2022 · 2022

Identity and campaign design work produced across multiple zones of the season.

Seasonal campaign

2022

Riyadh Season 2022 · 2022

Identity and campaign design work produced across multiple zones of the season.

Event identity

2022

Winter Wonderland 2022 · 2022

Event-facing design work for a large public winter destination.

Event identity

2022

Winter Wonderland 2022 · 2022

Event-facing design work for a large public winter destination.

Institutional identity

2024

King Faisal Air Academy · 2024

Identity and design work for an institutional client.

Institutional identity

2024

King Faisal Air Academy · 2024

Identity and design work for an institutional client.

What we do

Six services. One team running them.

Six services. One team running them.

Six services. One team running them.

Not sure which of these you need? Tell us the objective and the timeline and we will tell you.

Not sure which of these you need? Tell us the objective and the timeline and we will tell you.

01

Social Media Management

Always-on Arabic and English content, planned a month ahead and published on a schedule your audience can feel.

Read more

01

Social Media Management

Always-on Arabic and English content, planned a month ahead and published on a schedule your audience can feel.

Read more

02

Content Production, Photography & Video

Concept, shoot and edit for campaigns, product launches, events and always-on social — run by a coordinated production crew.

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02

Content Production, Photography & Video

Concept, shoot and edit for campaigns, product launches, events and always-on social — run by a coordinated production crew.

Read more

03

Branding & Design

Naming, identity, guidelines and the production files your team needs to actually use the brand.

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03

Branding & Design

Naming, identity, guidelines and the production files your team needs to actually use the brand.

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04

Creative Strategy & Campaigns

Campaign thinking for launches, seasons and events — the story, the assets, the channels and the run order.

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04

Creative Strategy & Campaigns

Campaign thinking for launches, seasons and events — the story, the assets, the channels and the run order.

Read more

05

Website & Application Development

Bilingual sites and applications your own team can edit — fast, responsive, and built to be handed over.

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05

Website & Application Development

Bilingual sites and applications your own team can edit — fast, responsive, and built to be handed over.

Read more

06

Marketing Automation & CRM

Lead routing, CRM structure and follow-up that means an enquiry is owned by a person, not lost in an inbox.

Read more

06

Marketing Automation & CRM

Lead routing, CRM structure and follow-up that means an enquiry is owned by a person, not lost in an inbox.

Read more

How we work

Brief. Scope. Production. Review. Delivery.

Brief. Scope. Production. Review. Delivery.

Five stages, and you always know which one you are in.

Five stages, and you always know which one you are in.

1

Brief

We ask questions until the objective, the audience and the deadline are unambiguous. Most of what goes wrong later is decided here.

2

Scope

You get a written scope: deliverables, dates, who approves what, and what is not included. Nothing starts before it is agreed.

3

Production

We assign the specialists, run the work and keep one producer accountable for the schedule.

4

Review

Structured rounds with a named approver. Notes in one place, not across three chats.

5

Delivery

Final files, every format you need, plus the source files. The work is yours.

Why AURA

The difference is in how we are built.

The difference is in how we are built.

01

Riyadh, not remote

We work in this market every day. Tone, timing, the calendar, the approval culture — we do not have to have it explained.

02

A specialist network

We assign the right director, editor or designer per project through a coordinated freelance network, instead of forcing every job through the same fixed team.

03

Clear project ownership

One named owner per project. You do not chase four people for one answer.

04

Coordinated delivery

Brief, scope, production, review, delivery. Written down, dated, and the same on every project.

05

Bilingual by default

Arabic and English are both written natively here. Neither is a translation of the other.

06

Tested on ourselves first

We run our own brands on the same systems we sell. If something does not work, we find out before you do.

Creative network

Built different? The network is open.

Built different? The network is open.

We work with directors, camera operators, photographers, editors, motion designers, graphic designers, copywriters and developers across Riyadh and the Kingdom. If you are good and you deliver on time, we want you on the list.

We work with directors, camera operators, photographers, editors, motion designers, graphic designers, copywriters and developers across Riyadh and the Kingdom. If you are good and you deliver on time, we want you on the list.

Follow Aura

See what we are making.

See what we are making.

Day-to-day work, shoots and output on Instagram and TikTok.

Day-to-day work, shoots and output on Instagram and TikTok.

Instagram

Instagram

@auragroup.ruh

TikTok

TikTok

@auragroup.ruh

Start something

Tell us what you are building.

Tell us what you are building.

Send a brief, or message us on WhatsApp. Commercial enquiries and freelancer applications go to different places, so use the one that fits.

Send a brief, or message us on WhatsApp. Commercial enquiries and freelancer applications go to different places, so use the one that fits.

EMAIL

info@auragroupsa.com

WHATSAPP · +966 55 745 1004

MOBILE · +966 55 745 1004

LANDLINE · +966 11 464 4344

INSTAGRAM · @auragroup.ruh

TIKTOK · @auragroup.ruh

STUDIO

King Fahd District, 7687 King Fahd Road, Riyadh 12262, Saudi Arabia

AURA GROUP

AURA GROUP is a Riyadh creative and marketing group. We handle creative direction, content production, branding and marketing systems for brands that want the work owned end to end, not passed around.

SERVICES

Social Media Management · Content Production Photography & Video · Branding & Design · Creative Strategy & Campaigns · Website & Application Development

COMPANY

Our Work · Our Brands · About · Join Our Network · Contact

CONTACT

info@auragroupsa.com · +966 55 745 1004 · +966 11 464 4344 · WhatsApp · Instagram · TikTok

© 2026 AURA GROUP. All rights reserved. · C.R. 7050427652

© 2026 AURA GROUP. All rights reserved. · C.R. 7050427652

King Fahd District, 7687 King Fahd Road, Riyadh 12262

King Fahd District, 7687 King Fahd Road, Riyadh 12262

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